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All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year Sort by creator [A → Z]' creator [Z → A]' publishing year ↑ (asc)' publishing year ↓ (desc)' title [A → Z]' title [Z → A]' Simple Search Hits 1 – 3 of 3 1 Gender and message appeal: their influence in a pro-environmental social advertising context Noble, Gary I; Pomering, Alan A; Johnson, Lester W In: Faculty of Business - Papers (2014) BASE Show details 2 A comparison of factual/low context versus emotional/high context message appeals: persuading Chinese smokers to ring the Chinese quitline Camit, Michael; Noble, Gary I; Algie, Jennifer Ann In: Faculty of Commerce - Papers (Archive) (2009) BASE Show details 3 Social marketing communication in a multicultural environment: practical issues and theoretical contributions from cross-cultural marketing Noble, Gary I; Camit, Michael In: Faculty of Commerce - Papers (Archive) (2005) BASE Show details

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