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Hits 1 – 7 of 7

1
You see froot, you think fruit: examining the effectiveness of pseudohomophone priming
Baxter, Stacey; Ilicic, Jasmina; Kulczynski, Alicia. - : Emerald Publishing, 2017
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2
Using sublexical priming to enhance brand name phonetic symbolism effects in young children
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3
Names versus faces: examining spokesperson-based congruency effects in advertising
Ilicic, Jasmina; Baxter, Stacey; Kulczynski, Alicia. - : Emerald Publishing, 2015
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4
Communicating product size using sound and shape symbolism
Baxter, Stacey M.; Ilicic, Jasmina; Kulczynski, Alicia. - : Emerald Group Publishing, 2015
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5
What's in a name? Examining the effect of phonetic fit between spokesperson name and product attributes on source credibility
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6
Revisiting the automaticity of phonetic symbolism effects
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7
Revisiting the automaticity of phonetic symbolism effects
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