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All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year Sort by creator [A → Z]' creator [Z → A]' publishing year ↑ (asc)' publishing year ↓ (desc)' title [A → Z]' title [Z → A]' Simple Search Page: 1 2 3 Hits 1 – 20 of 44 1 Handbuch Werbekommunikation : sprachwissenschaftliche und interdisziplinäre Zugänge Janich, Nina. - Tübingen : Francke, 2012 UB Frankfurt Linguistik Show details 2 Die Rhetorik der Werbung - Kommunikationskultur des Marktes Schüler, Dominic In: Aptum. - Hamburg : Helmut Buske Verlag 8 (2012) 2, 154-173 BLLDB OLC Linguistik Show details 3 "Doktor Unblutig rät: "Kukirolen Sie!"" - eine Zeitreise in die Reklamewelt der zwanziger Jahre Schindelbeck, Dirk In: Aptum. - Hamburg : Helmut Buske Verlag 8 (2012) 2, 133-153 BLLDB OLC Linguistik Show details 4 Möglichkeiten und Grenzen einer sprachkritischen Betrachtung von Werbung Janich, Nina In: Aptum. - Hamburg : Helmut Buske Verlag 8 (2012) 2, 97-111 BLLDB OLC Linguistik Show details 5 Wie Werbung wirkt: Konzept einer wissenschaftlich fundierten Kritik von Werbetexten Bendel Larcher, Sylvia In: Aptum. - Hamburg : Helmut Buske Verlag 8 (2012) 2, 112-132 BLLDB OLC Linguistik Show details 6 Elsa Simões Lucas Freitas: Taboo in Advertising. Philadelphia, Pennsylvania: John Benjamins. 2008. 214 pp. [Rezension] Martin, Elizabeth In: Journal of sociolinguistics. - Oxford [u.a.] : Blackwell 16 (2012) 1, 132-134 BLLDB OLC Linguistik Show details 7 Cultural differences in "thank you" Lee, Hye Eun; Park, Hee Sun In: Journal of language and social psychology. - Thousand Oaks, Calif. [u.a.] : Sage 31 (2012) 2, 138-156 BLLDB OLC Linguistik Show details 8 Verbal irony: differences in usage across written genres Schellens, Peter Jan; Burgers, Christian; Mulken, Margot van In: Journal of language and social psychology. - Thousand Oaks, Calif. [u.a.] : Sage 31 (2012) 3, 290-310 BLLDB OLC Linguistik Show details 9 "A hypnotic viewing experience": promotional features in the language of exhibition press announcements Bondi, Marina; Lazzeretti, Cecilia In: Pragmatics. - Amsterdam : John Benjamins Publishing Company 22 (2012) 4, 567-589 BLLDB OLC Linguistik Show details 10 Dialogicality and dialogue: an analysis of complexity and dynamics of fictitious dialogues in Spanish and Mexican television advertising Martínez-Camino, Gonzalo In: Pragmatics. - Amsterdam : John Benjamins Publishing Company 22 (2012) 4, 615-650 BLLDB OLC Linguistik Show details 11 Discourse and marketization of higher education in China: the genre of advertisements for academic posts Xiong, Tao In: Discourse & society. - London [u.a.] : Sage 23 (2012) 3, 318-337 BLLDB OLC Linguistik Show details 12 The dream of a perfect body come true: multimodality in cosmetic surgery advertising Martínez Lirola, María; Chovanec, Jan In: Discourse & society. - London [u.a.] : Sage 23 (2012) 5, 487-507 BLLDB OLC Linguistik Show details 13 Signs unsigned and meanings not meant: linguistic theory and hypothetical, simulated, imitation and meaningless language Bade, David In: Language sciences. - Amsterdam : Elsevier 34 (2012) 3, 361-375 BLLDB OLC Linguistik Show details 14 Happiness is drinking beer: a cross-cultural analysis of multimodal metaphors in American and Ukrainian commercials Lantolf, James P.; Bobrova, Larysa In: International journal of applied linguistics. - Oxford [u.a.] : Blackwell 22 (2012) 1, 42-66 BLLDB OLC Linguistik Show details 15 A pragmatics theory on television advertising Martínez-Camino, Gonzalo; Pérez-Saiz, Manuel In: Journal of pragmatics. - Amsterdam [u.a.] : Elsevier 44 (2012) 4, 453-473 BLLDB OLC Linguistik Show details 16 Processing visual rhetoric in advertisements: interpretations determined by verbal anchoring and visual structure Hooijdonk, Charlotte van; Korenberg, Ayalies; Lagerwerf, Luuk In: Journal of pragmatics. - Amsterdam [u.a.] : Elsevier 44 (2012) 13, 1836-1852 BLLDB OLC Linguistik Show details 17 The Pragmatics of Humour across Discourse Domains. Marta Dynel, John Benjamins Publishing Company, Amsterdam/Philadelphia, 2011, 382 pp. [Rezension] Bell, Nancy In: Journal of pragmatics. - Amsterdam [u.a.] : Elsevier 44 (2012) 6-7, 926-928 BLLDB OLC Linguistik Show details 18 Using bill boards as medium of communication, projection, and expression of African cultural values: the case of Ghanaian 'sign boards' Baffoe, Michael; Asimeng-Boahene, Lewis In: AI & society. - Guildford : Springer-Verl. London 27 (2012) 4, 491-499 BLLDB OLC Linguistik Show details 19 Media systems online and off: comparing the form of news in the United States, Denmark, and France Vera Zambrano, Sandra; Blach-Ørsten, Mark; Powers, Matthew... In: Journal of communication. - Cary, NC : Oxford University Press 62 (2012) 1, 21-38 BLLDB OLC Linguistik Show details 20 Gudrun Held & Sylvia Bendel (Hg.): Werbung - grenzenlos [Rezension] Fix, Ulla In: Zeitschrift für Rezensionen zur germanistischen Sprachwissenschaft. - Berlin : de Gruyter 4 (2012) 1, 75-81 BLLDB OLC Linguistik Show details Page: 1 2 3

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