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РЕКЛАМА – НУТҚИЙ ТАЪСИР ОМИЛИ СИФАТИДА ... : ADVERTISING AS A FACTOR OF SPEECH IMPACT ...
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The Value of Art in Persuasive Marketing Communication and Its Sustainable Effect on the Country of Origin
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In: Sustainability; Volume 14; Issue 3; Pages: 1228 (2022)
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ПОДХОДЫ К ОПРЕДЕЛЕНИЮ ПОНЯТИЯ РЕЧЕВОГО ЖАНРА В РУССКОЙ И КИТАЙСКОЙ ЛИНГВИСТИКЕ ... : APPROACHES TO DEFINITION OF THE CONCEPT OF SPEECH GENRE IN RUSSIAN AND CHINESE LINGUISTICS ...
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Сунь Бовэнь. - : Мир науки, культуры, образования, 2022
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Transitivity and Evaluation in American and Spanish Parliamentary discourse: the 2015 State of the Union Address in the US vs. the 2015 State of the Nation Address in Spain
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In: Cabrejas-Peñuelas, A.B.(2022). Transitivity and Evaluation in American and Spanish Parliamentary discourse: the 2015 State of the Union Address in the US vs. the 2015 State of the Nation Address in Spain. Critical Discourse Studies (2022)
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THE INFLUENCE OF LINGUISTIC STYLE: A MATCHED-GUISE EXPERIMENT ASSESSING THE EFFECTS OF SOURCE ACCENT, ARGUMENT QUALITY, AND ISSUE INVOLVEMENT ON PERSUASION
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In: Theses and Dissertations--Communication (2022)
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Opinion Writing of Native Spanish and Native English Speakers in College Developmental Education Courses
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Abstract:
The aim of this study is to examine argumentative writing produced by students of differing language backgrounds and skill level to inform future instructional approaches and program design. An archival corpus of opinion essays written by native Spanish speaking students and native English speaking students enrolled in community college developmental education courses was utilized. The essays consisted of one to two paragraphs expressing an opinion on a controversial topic. In the study, the essays were assessed for the overall persuasiveness of the text, the use of academic words, the incorporation of connectives as a measure of lexical cohesion, the use of argumentative structural elements, and the inclusion of functional elements within the text produced. The relationship between native language and six structural and lexical features were examined utilizing a one-way Multivariate Analysis of Covariance (MANCOVA). After controlling for paragraph length and reading ability, results indicated that native Spanish speaking students produced more standpoint structural elements than English speaking students. None of the other dependent variables were significant. A Multiple Linear Regression (MLR) was employed to explore the variability in the persuasiveness of the opinion writing. Utilizing this mode of analysis, it was revealed that overall persuasiveness in the students’ opinion writing was mainly a function of higher word counts, a higher percentage of academic words, more standpoint structural elements, and being a native English speaking student. Finally, pedagogical implications are discussed.
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Keyword:
Community college students; English language; Essays; Persuasion (Psychology); Psychology; Spanish language
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URL: https://doi.org/10.7916/d8-r4e6-ba32
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МОТИВАЦИОННЫЕ ОСОБЕННОСТИ РЕКЛАМНОГО ТЕКСТА ... : MOTIVATIONAL FEATURES OF AN ADVERTISING TEXT ...
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СРЕДСТВА РЕЧЕВОГО ВОЗДЕЙСТВИЯ В ПРЕДВЫБОРНОЙ РЕЧИ Д. ТРАМПА ... : MEANS OF PERSUASION IN THE ELECTION SPEECH OF DONALD TRUMP ...
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Объективация эстетического мотива в рекламных текстах ... : Aesthetic motive realization in advertising texts ...
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Textproduktion von schwach schreibenden Jugendlichen. Eine empirische Studie zum Schreibprozess im Kontext des persuasiven Argumentierens
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Lindauer, Nadja. - : Waxmann, 2021. : Münster, 2021. : New York, 2021. : pedocs-Dokumentenserver/DIPF, 2021
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In: Münster ; New York : Waxmann 2021, 306 S. - (Sprachliche Bildung – Studien; 9) (2021)
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A SEMIOTIC PERIPHERY THEORY OF INFLUENCE: FOUNDATION AND PRACTICE
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Language Mixing as a Persuasive Strategy in Oxford, MS Bodley 649. Medieval Worlds|Movement and Mobility & Ideologies of Translation, III - Volume 13. 2021 medieval worlds Volume 13. 2021| [<Journal>]
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: oeaw
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In: http://hw.oeaw.ac.at/8982-4 (2021)
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Walka na słowa – analiza sloganów wyborczych z kampanii do Sejmu i Senatu z 2019 roku ...
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Walka na słowa – analiza sloganów wyborczych z kampanii do Sejmu i Senatu z 2019 roku ...
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Cultural Variance in Reception and Interpretation of Social Media COVID-19 Disinformation in French-Speaking Regions
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In: International Journal of Environmental Research and Public Health; Volume 18; Issue 23; Pages: 12624 (2021)
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Persuasion Strategies in Misinformation-containing Weibo Posts
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