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Strategic Communication, Corporatism, and Eternal Crisis: The Creel Century
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Abstract:
This book traces a century of militarised communication that began in the United States in April, 1917, with the institution of the Committee on Public Information (CPI), headed by George Creel and tasked with persuading a divided US public to enter World War I. Creel achieved an historic feat of communication: a nationalising mass mediation event well before any instantaneous mass media technologies were available. The CPI’s techniques and strategies have underpinned marketing, public relations, and public diplomacy practices ever since. The book argues that the CPI’s influence extends unbroken into the present day, as it provided the communicative and attitudinal bases for a new form of political economy, a form of corporatism, that would come to its fullest flower in the “globalisation” project of the mid-1990s. [Book Synopsis]
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Keyword:
business communication; communication in public administration; corporate culture; FoR 2001 (Communication and Media Studies); FoR 2004 (Linguistics); public relations; strategic planning
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URL: https://www.routledge.com/Strategic-Communication-Corporatism-and-Eternal-Crisis-The-Creel-Century/Graham/p/book/9781138636293
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Halliday and Lemke: A comparison of contextual potentials for two metafunctional systems
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School system as axiological medium: The state's primary macro-proposing context and its expanding moral role in Australia
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Seeing music performance: visual influences on perception and experience
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Marx as critical discourse analyst : the genesis of a critical method and its relevance to the critique of global capital.
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Predication and propagation: A method for analyzing evaluative meanings in technology policy
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A sociolinguistic approach to applied epistemology: Examining technocratic values in global ‘knowledge’ policy
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A theoretical and analytical synthesis of autopoiesis and sociolinguistics for the study of organisational communication
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