Home Catalogue search

eng

Refine your search:

Search in the Catalogues and Directories






	Sort by
Simple Search

Page: 1 2 3

Hits 1 – 20 of 47

1	Werbung und Identität im multikulturellen Raum: Der Werbediskurs in Luxemburg; ein kommunikationswissenschaftlicher Beitrag
	Reddeker, Sebastian. - : transcript Verlag, 2022. : DEU, 2022. : Bielefeld, 2022
	In: 18 ; Literalität und Liminalität ; 320 (2022)
	BASE
	Show details

2	Spanish Tipsters and the Millennial and Centennial Generations in the Scenario of a Pandemic
	Barrientos-Báez, Almudena; Gonzálvez-Vallés, Juan Enrique; Barquero-Cabrero, José Daniel; Caldevilla-Domínguez, David
	In: Media and Communication ; 10 ; 1 ; 286-296 ; New Narratives for New Consumers: Influencers and the Millennial and Centennial Generations (2022)
	Abstract: The growth and popularization of sports betting have led to the emergence of a new type of influencer: Tipsters, people and betting houses who influence and advise through social networks on the bets they consider most profitable. Both agents are also content-generating, forming a particular ecosystem with a specific narrative. The research examines the narratives of both the personal and betting houses profiles that make up the category of tipsters and their impact on younger generations. It also takes an in-depth look at the content and languages used by tipsters on social media and what determines their success in terms of followers and interactions. The period and place analyzed is the year 2020 in Spain, because it allows observing the differences between the periods of free transit and the quarantine period caused by Covid-19. The selection of the studied profiles is based on the five most recommended profiles, according to 10 rankings in the sports betting sector. The results show how the tipsters’ narrative was adapted to the context of the pandemic to maintain interest during the quarantine and not lose its influence towards millennials and centennials. Especially relevant is the period after the quarantine, with long periods of stay at home by young people, where the narrative has iconic, symbolic, and linguistic elements typical of war periods.
	Keyword: centennial generation; electronic Media; elektronische Medien; gambling; generation Z; Glücksspiel; Impact Research; Interactive; interaktive; journalism; Journalismus,Verlagswesen; millennial generation; News media; online media; Online-Medien; pandemic; publishing; Publizistische Medien; Recipient Research; Rezipientenforschung; social network; soziales Netzwerk; tipsters; Twitter; Wirkungsforschung
	URL: https://www.ssoar.info/ssoar/handle/document/77860 https://www.cogitatiopress.com/mediaandcommunication/article/view/4777 https://doi.org/10.17645/mac.v10i1.4777
	BASE
	Hide details

3	Gegen die Öffentlichkeit: Alternative Nachrichtenmedien im deutschsprachigen Raum
	Schwaiger, Lisa. - : transcript Verlag, 2022. : DEU, 2022. : Bielefeld, 2022
	In: 46 ; Digitale Gesellschaft ; 327 (2022)
	BASE
	Show details

4	The Role of Media and Communication in Reducing Uncertainty During the Syria War
	Kozman, Claudia; Tabbara, Rana; Melki, Jad
	In: Media and Communication ; 9 ; 4 ; 297-308 ; Ten Years after the Arab Uprisings: Beyond Media and Liberation (2022)
	BASE
	Show details

5	Vaccine Hesitancy and the Cultural Politics of Trust in the Dengvaxia Controversy: A Critical Discourse-Ethnographic Study of Online News Content, Producers, and Audiences
	Mendoza, Karl Patrick
	In: ASEAS - Austrian Journal of South-East Asian Studies ; 13 ; 2 ; 1-8 (2021)
	BASE
	Show details

6	Critical Discourse Analysis of Selected Newspaper Articles Addressing the Chapel Hill Shooting Incident
	Al-Ahmad, Sayyah; Awwad, Rawan Abu
	In: Media Watch ; 11 ; 1 ; 21-34 (2021)
	BASE
	Show details

7	The Threat and Fear of War: The State and Politics in American Mass Media
	Baigozhina, Dana O.; Zheltukhina, Marina R.; Shiryaeva, Tatiana A....
	In: Media Watch ; 11 ; 3 ; 439-446 (2021)
	BASE
	Show details

8	Literaturrezeption und Leseverhalten bei den Deutschen in der Sowjetunion
	In: 8 ; Arbeitsberichte Forschungsprojekt "Deutsche in der Sowjet-Gesellschaft" ; 20 (2021)
	BASE
	Show details

9	News media performance evaluated by national audiences: how media environments and user preferences matter
	Steppat, Desiree; Castro Herrero, Laia; Esser, Frank
	In: Media and Communication ; 8 ; 3 ; 321-334 ; Media Performance in Times of Media Change (2020)
	BASE
	Show details

10	Audience-based indicators for news media performance: a conceptual framework and findings from Germany
	Hasebrink, Uwe; Hölig, Sascha
	In: Media and Communication ; 8 ; 3 ; 293-303 ; Media performance in times of media change (2020)
	BASE
	Show details

11	Automated Journalism: A Meta-Analysis of Readers’ Perceptions of Human-Written in Comparison to Automated News
	Graefe, Andreas; Bohlken, Nina
	In: Media and Communication ; 8 ; 3 ; 50-59 ; Algorithms and Journalism: Exploring (Re)Configurations (2020)
	BASE
	Show details

12	Beyond Filter Bubbles and Echo Chambers: The Integrative Potential of the Internet
	Mahrt, Merja
	In: 5 ; Digital Communication Research ; 246 (2019)
	BASE
	Show details

13	Mobilkommunikation in Werbebildern: Kommunikations- und Mediengeschichte zwischen Komplexität und Vereinfachung
	Gentzel, Peter
	In: Neue Komplexitäten für Kommunikationsforschung und Medienanalyse: Analytische Zugänge und empirische Studien ; 4 ; Digital Communication Research ; 99-136 (2018)
	BASE
	Show details

14	Geschlechterdarstellungen in Bilderbüchern - eine empirische Analyse
	Burghardt, Lars; Klenk, Florian Cristobal
	In: GENDER - Zeitschrift für Geschlecht, Kultur und Gesellschaft ; 8 ; 3 ; 61-80 ; Gemachte Verhältnisse: Forschungsperspektiven auf Kindheit, Jugend und Geschlecht (2018)
	BASE
	Show details

15	L'allaitement maternel: analyse sémiotique et approche éducommunicationnelle
	Bonjour, Audrey
	In: ESSACHESS - Journal for Communication Studies ; 8 ; 2 ; 165-180 ; The alimentary and gustative imaginary (2016)
	BASE
	Show details

16	Neue Ergebnisse der Massenkommunikationsforschung zur Entwicklung der Mediennutzung bei jungen Werktätigen: Informationen über ausgewählte Ergebnisse der Zentralen Intervallstudie des ZIJ 1976-1980
	Stiehler, Hans-Jörg
	In: 7 (2014)
	BASE
	Show details

17	Funktion und Zusammenwirken der Massenmedien bei der ideologischen Erziehung Jugendlicher: Zusatzbericht: Leser "Junge Welt"
	Schumann, Lothar; Wiedemann, Dieter
	In: 52 (2014)
	BASE
	Show details

18	Die Bildung sozialistischer Einstellungen durch die Tageszeitung Junge Welt: Probleme und Ergebnisse einer Zeitungswirkungsforschung
	In: 29 (2014)
	BASE
	Show details

19	Student 69: Typenstudie "FORUM"-Leser
	Vetter, Berndt
	In: 20 (2014)
	BASE
	Show details

20	Student 69: Typenstudie "Für Dich"-Leser
	Siegel, Ulrike
	In: 25 (2014)
	BASE
	Show details

Page: 1 2 3

© 2013 - 2024 Lin|gu|is|tik | Imprint | Privacy Policy | Datenschutzeinstellungen ändern