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All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year Sort by creator [A → Z]' creator [Z → A]' publishing year ↑ (asc)' publishing year ↓ (desc)' title [A → Z]' title [Z → A]' Simple Search Page: 1 2 3 4 5...65 Hits 1 – 20 of 1.297 1 Participatory Design in Digital Language Documentation: A Web Platform Approach Hall, Patrick J. - : eScholarship, University of California, 2022 BASE Show details 2 On the characteristic of personal reference terms in Korean: A comparison with Japanese based on TV dramas Lee, Duck-Young; Ogi, Naomi; Lee, Narah... In: Conference Proceedings for the 9th Korean Studies Association of Australia (KSAA) Biennial Conference 2015 (2022) BASE Show details 3 Through Technologies of Communication and New Media Practices: [Un]aesthetics, [Un]mensch ... Andjelkovic, Katarina. - : Zenodo, 2022 BASE Show details 4 Through Technologies of Communication and New Media Practices: [Un]aesthetics, [Un]mensch ... Andjelkovic, Katarina. - : Zenodo, 2022 BASE Show details 5 Grenzüberschreitendes Textmining von Historischen Zeitungen - Das impresso-Projekt zwischen Text- und Bildverarbeitung, Design und Geschichtswissenschaft ... Ehrmann, Maud; Bunout, Estelle; Clematide, Simon. - : Zenodo, 2022 BASE Show details 6 Grenzüberschreitendes Textmining von Historischen Zeitungen - Das impresso-Projekt zwischen Text- und Bildverarbeitung, Design und Geschichtswissenschaft ... Ehrmann, Maud; Bunout, Estelle; Clematide, Simon. - : Zenodo, 2022 BASE Show details 7 Interactions of Nasal Harmony and Word-Internal Language Mixing in Paraguayan Guaraní Katherine Ruth Russell In: Languages; Volume 7; Issue 1; Pages: 67 (2022) BASE Show details 8 Why Is Inflectional Morphology Difficult to Borrow?—Distributing and Lexicalizing Plural Allomorphy in Pennsylvania Dutch Rose Fisher; David Natvig; Erin Pretorius; Michael T. Putnam; Katharina S. Schuhmann In: Languages; Volume 7; Issue 2; Pages: 86 (2022) BASE Show details 9 Ultrasonic Doppler Based Silent Speech Interface Using Perceptual Distance Ki-Seung Lee In: Applied Sciences; Volume 12; Issue 2; Pages: 827 (2022) BASE Show details 10 Comparing the Effectiveness of Speech and Physiological Features in Explaining Emotional Responses during Voice User Interface Interactions Danya Swoboda; Jared Boasen; Pierre-Majorique Léger; Romain Pourchon; Sylvain Sénécal In: Applied Sciences; Volume 12; Issue 3; Pages: 1269 (2022) BASE Show details 11 How Do Older Adults Process Icons in Visual Search Tasks? The Combined Effects of Icon Type and Cognitive Aging Jianfeng Wu; Dongfang Jiao; Chunfu Lu; Chengmin Li; Xiaofang Huang; Suzan Weng In: International Journal of Environmental Research and Public Health; Volume 19; Issue 8; Pages: 4525 (2022) BASE Show details 12 Simultaneous Classification of Both Mental Workload and Stress Level Suitable for an Online Passive Brain–Computer Interface Mahsa Bagheri; Sarah D. Power In: Sensors; Volume 22; Issue 2; Pages: 535 (2022) BASE Show details 13 A Comparative Review on Applications of Different Sensors for Sign Language Recognition Muhammad Saad Amin; Syed Tahir Hussain Rizvi; Md. Murad Hossain In: Journal of Imaging; Volume 8; Issue 4; Pages: 98 (2022) BASE Show details 14 An Empirical Performance Analysis of the Speak Correct Computerized Interface Kamal Jambi; Hassanin Al-Barhamtoshy; Wajdi Al-Jedaibi; Mohsen Rashwan; Sherif Abdou In: Processes; Volume 10; Issue 3; Pages: 487 (2022) BASE Show details 15 Rethinking the Methods and Algorithms for Inner Speech Decoding and Making Them Reproducible Foteini Simistira Liwicki; Vibha Gupta; Rajkumar Saini; Kanjar De; Marcus Liwicki In: NeuroSci; Volume 3; Issue 2; Pages: 226-244 (2022) BASE Show details 16 Supplementary material for: "Word order constraints on event-internal modifiers" ... Kiss, Tibor; Pieper, Jutta; Börner, Alicia Katharina. - : Zenodo, 2022 BASE Show details 17 Supplementary material for: "Word order constraints on event-internal modifiers" ... Kiss, Tibor; Pieper, Jutta; Börner, Alicia Katharina. - : Zenodo, 2022 BASE Show details 18 Structures of the Public Sphere: Contested Spaces as Assembled Interfaces Brantner, Cornelia; Rodríguez-Amat, Joan Ramon; Belinskaya, Yulia In: Media and Communication ; 9 ; 3 ; 16-27 ; Spaces, Places, and Geographies of Public Spheres (2022) BASE Show details 19 A multidimensional analysis of the Spanish reportative epistemic evidential dizque Demonte, Violeta; Fernández-Soriano, Olga. - : Elsevier, 2022 BASE Show details 20 Deixis de interfaz o cómo mejorar la redacción publicitaria en internet ; Deixis of interface or how to improve advertising writing on the Internet Pallarés Maiques, Majo. - : Universidad de Alicante. Grupo de Investigación Comunicación y Públicos Específicos (COMPUBES), 2022 Abstract: Cada vez más disciplinas se fijan en cómo usamos el lenguaje. También la publicidad que hoy necesita generar contenidos más conversables. Este artículo parte de un estudio sobre el uso de la deixis en la redacción publicitaria en internet. La deixis es un fenómeno lingüístico característico de la conversación presencial. Ese trabajo muestra que los anuncios más dialogantes -con más deixis- son mejor valorados. Por otro lado, que la clasificación de la deixis según el referente señalado sigue admitiendo discusión. Más allá de las deixis de persona, lugar y tiempo, la taxonomía varía, según autores, con la incorporación o exclusión de categorías como discurso, manera, cortesía o grado. El corpus estudiado mediante una adaptación de la lexicometría se compone de los textos de 24 anuncios para internet que concursaron en el Festival el Sol. Como aportación principal, este artículo presenta la deixis de interfaz que se revela no solo como definitoria y necesaria en la redacción publicitaria en internet, sino como coadyuvante para conseguir premios. Igualmente, surge la evidencia de que, en internet, los patrones de uso de la deixis son sensiblemente diferentes a los de la conversación presencial, los de otros entornos y los de otros tipos de discurso. ; More and more disciplines are focused on how we use language. So does advertising that today needs to generate more conversational content. This article begins on a study about the use of deixis in advertising writing on the Internet. Deixis is a linguistic phenomenon typical of face-to-face conversation. This work shows that the most dialoguing announcements -with more deixis- are better valued. On the other hand, the classification of deixis according to the information it reports continues to admit discussion. Beyond the deixis of person, place and time, the taxonomy varies, according to authors, with the incorporation or exclusion of categories such as discourse, manner, courtesy, or degree. This article proposes the inclusion of interface deixis. The corpus, studied through an adaptation of lexicometry is composed of the texts of 24 ads for Internet that competed in the Festival el Sol. As a main contribution, this article presents the interface deixis that is revealed not only as defining and necessary in advertising writing on the internet, but as an award winner. Likewise, there is evidence that, on the Internet, the patterns of use of deixis are significantly different from those of face-to-face conversation, those of other environments and those of other types of discourse. ; Este artículo se inició con la asesoría del Seminario de Investigadores de la DICAI (División de Investigadores en Contaduría, Administración e Informática) de la Universidad Nacional Autónoma de México gracias a la Ayuda para la realización de acciones en otros países del programa propio del VITC para el fomento de la I+D+I de la Universidad de Alicante, Anexo XI (Resol.27 de Junio BOUA 28/06/2018) Concesión 22/10/2018 (ACIE2018). Keyword: Advertising writing; Comunicación Audiovisual y Publicidad; Conversación; Conversation; Deixis; Deixis de interfaz; Interactive advertising; Interface deixis; Internet; Publicidad interactiva; Redacción publicitaria URL: https://doi.org/10.14198/MEDCOM.21153 http://hdl.handle.net/10045/120430 BASE Hide details Page: 1 2 3 4 5...65

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