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Freelance subtitlers in a subtitle production network in the OTT industry in Thailand: a longitudinal study
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Pidchamook, Wichaya. - : Dublin City University. School of Applied Language and Intercultural Studies, 2022. : Dublin City University. Centre for Translation and Textual Studies (CTTS), 2022
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In: Pidchamook, Wichaya (2022) Freelance subtitlers in a subtitle production network in the OTT industry in Thailand: a longitudinal study. PhD thesis, Dublin City University. (2022)
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Abstract:
The present study sets out to investigate a subtitle production network in the over-the-top (OTT) industry in Thailand through the perspective of freelance subtitlers. A qualitative longitudinal research design was adopted to gain insights into (1) the way the work practices of freelance subtitlers are influenced by both human and non-human actors in the network, (2) the evolution of the network, and (3) how the freelance subtitlers’ perception of quality is influenced by changes occurring in the network. Eleven subtitlers were interviewed every six months over a period of two years, contributing to over 60 hours of interview data. The data analysis was informed by selected concepts from Actor-Network Theory (ANT) (Law 1992, 2009; Latour 1996, 2005; Mol 2010), and complemented by the three-dimensional quality model proposed by Abdallah (2016, 2017). Reflexive thematic analysis (Braun and Clarke 2019a, 2020b) was used to generate themes and sub-themes which address the research questions and tell compelling stories about the actor-network. It was found that from July 2017 to September 2019, the subtitle production network, which was sustained by complex interrelationships between actors, underwent a number of changes. The changes affected the work practices of freelance subtitlers in a more negative than positive way, demonstrating their precarious position in an industry that has widely adopted the vendor model (Moorkens 2017). Moreover, as perceived by the research participants, under increasingly undesirable working conditions, it became more challenging to maintain a quality process and to produce quality subtitles. Finally, translation technology and tools, including machine translation, were found to be key non-human actors that catalyse the changes in the network under study.
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Keyword:
Communication; Culture; Employee attitudes; freelance subtitlers; precarious work; subtitle production network; three-dimensional quality model; Translating and interpreting
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URL: http://doras.dcu.ie/26484/
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| 2 |
Towards an empirical evaluation of translated texts and translation quality ; Vers une évaluation empirique des textes traduits et de la qualité en traduction
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In: https://hal.archives-ouvertes.fr/hal-03584752 ; 2022 (2022)
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| 3 |
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In: ISSN: 1360-2357 ; EISSN: 1573-7608 ; Education and Information Technologies ; https://hal.archives-ouvertes.fr/hal-03596834 ; Education and Information Technologies, Springer Verlag, In press, ⟨10.1007/s10639-022-10921-z⟩ (2022)
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In: ISSN: 1134-8941 ; Interlingüística ; https://halshs.archives-ouvertes.fr/halshs-03603590 ; Interlingüística, Alacant [Spain] : Universitat Autònoma de Barcelona, 2022, pp.15-36 (2022)
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| 10 |
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| 11 |
A Deep Learning Approach for Repairing Missing Activity Labels in Event Logs for Process Mining
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| 12 |
Perceived Environmental Attributes: Their Impact on Older Adults’ Mental Health in Malaysia
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In: International Journal of Environmental Research and Public Health; Volume 19; Issue 6; Pages: 3595 (2022)
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| 13 |
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| 15 |
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How Will Video Conference Fatigue Affect Participants of MICE in the With-COVID-19 Era? Focusing on Video Conference Quality, Social Presence Theory, and Flow
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| 17 |
QoS Aware and Fault Tolerance Based Software-Defined Vehicular Networks Using Cloud-Fog Computing
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In: Sensors; Volume 22; Issue 1; Pages: 401 (2022)
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| 18 |
Neural Models for Measuring Confidence on Interactive Machine Translation Systems
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In: Applied Sciences; Volume 12; Issue 3; Pages: 1100 (2022)
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| 19 |
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In: Education Sciences; Volume 12; Issue 1; Pages: 59 (2022)
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